MARKETING DIGITAL DIRECTOR
Join the most exciting Home decor companies in Digital Marketing. Direct the company across all e-commerce strategies, social channels, and platforms. Create your content raise brand awareness, and optimize traffic. In this position, you will have full ownership of digital media.Must have home decor.
Responsibilities
- Develop and identify digital brand marketing strategies.
- Review and approve all social media copy and content to drive traffic and add new customers
- Budgeting, ROI Quantification
- Marketplace, strategy, management, forecasts, and results. These include short and long-term objectives, customer metrics, and overall performance.
- Develop reports and reporting formats.
- Manage relationships with digital agencies and external third parties in the marketplace world
- Work at both the strategic and tactical levels
- Drill down into marketing channels and site performance metrics to explain variances in Business
- Ensure marketplace copy and data are fully optimized to maximize traffic from search engines
- Full ownership of all analytics surrounding the online marketing programs including paid media, social and emails.
- Support strategic brief development for regional or channel-lead initiatives, with precise channel inputs
- Work closely with cross-functional teams to ensure seasonal strategies are executed, providing marketing meets brand guidelines.
- Drive seasonal partnerships with functional teams to deliver clear insights for future planning, and develop an integrated digital marketing calendar
QUALIFICATIONS
- Bachelor’s degree in Business and or Marketing
- Minimum of 10 plus years of relevant marketing experience in a fast-paced environment, and product-oriented
- Home Decor