Mustang Survival

Headquartered in British Columbia, Canada, the Mustang Waterlife Studio is a stone’s throw from the water’s edge. We are surrounded by fresh water, a big ocean, and all the weather the Pacific Northwest can throw at us. It's where we have been obsessing for the last 50 years on how to protect and enhance the performance of those that share our belief; that a life on the water is better than a life on land.

Our 50 year obsession has led us to building the Mustang Waterlife Studio. It's our HQ which includes; a science lab to test human physiology and material properties, a prototyping shop that our industrial design and engineering team can craft product concepts, a testing pool to evaluate new ideas (not to mention we are right beside the mighty Fraser River and Pacific Ocean for real-world testing), and a full manufacturing center to carefully craft our marine gear. It’s unique in this day and age to find a collective group of people so obsessed with every detail that they control every facet of the product experience. It allows us to truly challenge the status quo of how marine gear is designed and built.

We have been building inspired technical solutions for water rescue professionals, military elites, and commercial/industrial mariners for over 50 years. These serious marine users demand serious marine products. At the Mustang Waterlife Studio, we continually obsess on 3 pillars to protect and enrich the lives of our users; Float, Dry, and Enhance.