Hudson’s Bay Company is one of the fastest-growing department store retailers in the world. In North America, HBC’s leading banners include Hudson’s Bay, Lord & Taylor, Saks Fifth Avenue, Gilt, Saks OFF 5TH, Find @ Lord & Taylor, and Home Outfitters. In Europe, HBC’s banners include GALERIA Kaufhof (the largest department store group in Germany), Galeria INNO (Belgium’s only department store group), and Sportarena. At HBC we are a company of adventurers who explore uncharted territory, challenge convention, and work with imagination and fun.
Provides leadership and develops marketing strategy for the HB Credit and Loyalty programs (includes private label and co-branded) utilizing data and CRM insights. Develop and Operationalize all Marketing initiatives across HB Credit program – including those with Capital One. The Manager, Hudson’s Bay Credit & Loyalty is accountable for offer development, customer data strategy, creative development, production, communication to field (stores, credit offices, etc.) for all campaigns related to HB Credit program. Owner of plan and deliverable metrics related to HB Credit & Loyalty. Responds to market conditions around credit acquisition and usage instore to achieve budgeted revenue targets.
Role responsibilities include:
The successful candidate should have strong leadership abilities and must be able to constantly review and re-invent programs based on results to deliver increases in credit sales & profit. This person will have weekly interaction with internal stake holders and Capital One – to build, provide updates and course correct solutions as needed. He/she will embody a culture of high levels of teamwork and interpersonal skills.