Job Description
Nine West Group is currently seeking an Intern for the E-Commerce department. This role will support the E-Commerce team in all aspects of E-Commerce marketing and site management for the footwear brands. This individual will execute projects related to site updates, competitive analysis and partner marketing including email, search, and affiliate marketing. Responsibilities include, but are not limited to, the following:
Website updates and marketing: Manage the day-to day website content updates/design changes and online promotion execution. Perform quality assurance on all assets to verify proper implementation.
Email Marketing: Assist the marketing manager in email marketing process through the stages of concept, creative, targeting, personalization, customer segmentation, offer, subject line, links, promotion codes, site support, approval sign-offs, QA, deployment, and analysis.
Affiliate Marketing: Manage and review partner sites for correct linking and creative placement. Traffic creative through the approval process to strategic partners.
Partner marketing: Manage and review partner sites for correct promotional execution, linking, and banner placement. Work with Marketing Managers and Assistant Managers to optimize partner programs and suggest future opportunities. Assist in creation and support of partner specific programs and promotions.
Industry Awareness: Perform competitive analysis; review industry information for current trends and opportunities
Special projects as assigned and other duties as required
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Professional manner
Complete attention to detail
Strong interpersonal communication skills
Resourceful, with the ability to work independently and solve problems
Strong multi-tasking, organizational and prioritization skills
Passion for advertising/marketing and its application online
Curiosity to learn more about evolving technologies
Preferred Skills
Candidate for Undergraduate degree in Business, e-Commerce, Marketing or Advertising
Prior related work/internship experience a plus
Marketing, Business, Consumer Behavior, Web Design/Usability coursework desired
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.