Integrated Marketing Manager - Saks Fifth Avenue

Job Description

Company Description 

Hudson’s Bay Company is one of the fastest-growing department store retailers in the world.  In North America, HBC’s leading banners include Hudson’s Bay, Lord & Taylor, Saks Fifth Avenue, Gilt, Saks OFF 5TH, Find @ Lord & Taylor, and Home Outfitters. In Europe, HBC’s banners include GALERIA Kaufhof (the largest department store group in Germany), Galeria INNO (Belgium’s only department store group), and Sportarena. At HBC we are a company of adventurers who explore uncharted territory, challenge convention, and work with imagination and fun.

Position Overview

The Integrated Marketing team sets the marketing strategy and master calendar for Saks Fifth Avenue, ensuring communications across all channels are consistent with the company’s brand positioning.  As part of this team, the Integrated Marketing Manager will develop and implement innovative omni-channel marketing strategies while providing direction for all collateral, web, and other visual and digital communications for the company.

This position is well suited to a creative and analytical thinker with the organizational ability to manage multiple projects concurrently.

Responsibilities

·  Collaborate cross-functionally across Saks and Hudson’s Bay Centers of Excellence teams (including Advertising, Direct Mail, Events, PR, Digital Marketing, Social Media, and SaksFirst loyalty program) to develop compelling and ROI driving marketing campaigns.

·  Act as a strategic marketing partner for brands and a key marketing resource for merchants.

·  Develop seasonal marketing co-op plans and customized multi-channel proposals to maximize exposure for each brand.

·  Develop strategic marketing campaigns focused on customer acquisition and retention.

·  Lead the strategic development, execution and final analysis for marketing initiatives that may include: store openings, focus weeks, theme weeks, major vendor initiatives and partnerships.

Qualifications

Personal Characteristics

The successful candidate should be a respected and proven thought leader, with a quantifiable track record of success in delivering results within a large complex organization.  He/she must have strong business acumen, and the ability to quickly assess a new environment and develop solutions that support the business strategy, critical objectives, and cultural norms. He/she must be creative with a strategic mindset along with the ability to turn concepts into action.  He/she must have strong relationship building and influence skills. The successful candidate will be a change agent who is flexible, resilient, and able to thrive in a dynamic, rapid paced environment. He/she will embody a culture of taking smart risks and innovating to win.

Skills

·  Exceptional communication skills as the role requires interaction with teams that do not report into position

·  Exceptional presentation skills with ability to lead meetings with multiple stakeholders, often more senior

·  Exceptional project management skills

·  Exceptional writing skills

Competencies

·  PowerPoint

·  Excel 

·  G Suite

Experience

5+ years of marketing or relevant experience preferably within the luxury space; retail experience a plus

Educational Credentials

Bachelor’s Degree from a highly regarded college or university