Position Summary: This role will be responsible for supporting the retail and wholesale marketing department across multiple categories and accounts. This person will be responsible for creating and maintaining the larger marketing and PR calendar, and seasonal recaps of all activities. She will be the lead person for all retail grassroots events in stores, and communication contact with store associates.
Responsibilities:
Department Administrative
• Responsible for updating marketing calendar on a monthly basis and sending out to larger organization
• Update the TY/LY Promotional Marketing calendar on a monthly basis
• Work on all trade marketing presentations
• Develop all quarterly marketing recaps for AG and internal US associates
• Coding of all invoices and tracking of budget
Retail
• Own grassroots events
• Point of contact with all GM’s and execute all requests that go through manager
Lease Advertising
• Manage and be point of contact with all mall marketing departments.
• Meet and develop new mall based marketing opportunities
Factory Outlets
• Handle execution of all email marketing programs for factory outlets
Wholesale
• Execute and produce in cooperation with PR events department,, all wholesale conclave events
• Manage wholesale partner store events and promotions
• Execute all selected product looks, with wholesale team and partners
CRM
• Work with buying team to ensure we feature all appropriate bought looks from our sales team in our mailers
• Help execute any print mailer programs, by providing creative assets/files to printer
Sports Marketing
• Help execute any sports marketing programs locally, including Sailing, and F1
Qualifications:
• Bachelor's Degree (preferably in Business Administration)
• Minimum of 1-2 years of experience in retail marketing, and wholesale marketing
• Must be reliable, self-motivated, and highly organized with a strong attention to detail and accuracy
• Must be able to work independently/take initiative and challenge the existing operations when necessary
• Must have excellent communication skills and work in a fast paced environment